BOOK 2

PROMOTE!

You wrote the book. Now let the right readers find it—gently.

Promote! is a beginner-friendly playbook for novelists who’ve never run ads (or tried and hated it). In plain, conversational language, you’ll learn how to:

• Make your book page do the heavy lifting (cover, hook, and blurb in harmony)
• Find your audience without overthinking (simple, repeatable targeting)
• Create ads that “stop the scroll” (copy + image formulas that feel like you)
• Test small, learn fast (even with a small budget)
• Read results with confidence (what matters and what doesn’t)
• Avoid the big traps (sunk costs, premature scaling…)

Packed with checklists, mini experiments, and “Stop / Keep / Scale” rules, Promote! transforms ad anxiety into calm, clear action. It guides you from guessing to knowing—without losing your voice (or your budget).

If you’re ready to put your book in front of interested readers, open this guide—and start today.